Ice Prince Appointed Rhythm ‘N’ Play Ambassador
The Presidency/ National Sports Commission, under the auspices of NASCOM (Nigeria Academicals Sports Committee) has appointed Ice Prince as an ambassador Ice Prince Zamani as the Ambassador of Rhythm ‘N’ Play.
NASCOM has designed the Rhythm ‘N’ Play brand as its flagship campaign to drive and revolutionize grassroots sports in Nigeria. It is an exciting youth-friendly campaign aimed at enhancing mass youth participation in sporting activities and competitions.
Rhythm ‘N’ Play has been designed with particular attention on the use of entertainment, new media and other elements of pop culture to amplify and realize its objectives. Part of Ice Prince’s duties will be to create awareness for Rhythm ‘N’ Play via new and traditional media. The campaign will be launched in April 2013 by President Goodluck Jonathan GCFR in Abuja, Nigeria and later in London, United Kingdom.
SOURCE : CHOCOLATE CITY
SOURCE : CHOCOLATE CITY
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